Art Direction, Design + Production:
Hex - A New Musical
Hex – adapted from the original tale of Sleeping Beauty played at the National Theatre for Christmas in 2021 and 2022.
For the 2022 production, I was briefed with developing the 2021 creative
to connect to the production design and compete within a noisy
Christmas market.
The original Hex logo was reimagined in a more theatrical, magical space and the cast photography focused around a dynamic group shot using elements of the stage design.